Delabie
Increase shelf space with its distributors
-50%of time spent on administrative reporting
40sales representatives equipped with a real-time negotiation tool
The need
- Delabie manufactures taps and sanitary equipment for public authorities. Its products are sold by wholesalers, where the shelf space occupied directly impacts sales. Its 40 sales representatives visit these points of sale to record displayed products, compare them to the reference shelf defined by headquarters, negotiate changes with the branch manager, and then verify that the shelf has been rearranged. Delabie wanted to equip this work and track its results from headquarters.
Galadrim's solution
- Galadrim designed and developed the platform used by the teams. In the field, sales representatives enter their surveys and immediately visualise the deviation from the reference shelf, which gives them concrete support for negotiation. Once validated, the survey becomes the roadmap for shelf placement, then a report when this is completed. Managers track their teams' activity and the evolution of shelves using consolidated indicators.
